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How to schedule Instagram posts for free: from the app or with Feedmakers

Scheduling is what lets you post consistently without being glued to your phone: you prepare the week in one sitting and the posts go out on their own. There are two free ways to do it.

Updated October 5, 2026

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MonTueWedThuFriSatSun10 am1 pm7 pm

Scheduled · Thu 7 pm

The short answer

With a professional account, Instagram lets you schedule from the app: in “Advanced settings” turn on “Schedule this post” and pick the day and time, up to 75 days ahead. With Feedmakers you schedule on Instagram and Facebook at once, up to 20 posts a month on the free plan.

From the Instagram app

You need a professional account. If yours is personal, start with the guide to switch it.

  1. Prepare the post as usual

    Tap “+”, pick the photo or video, edit it and write the caption, hashtags and location.

    @northbound.coffee
    @northbound.coffee Meet your brightest cold brew of the season.

  2. Turn on “Schedule this post”

    Before sharing, open “Advanced settings” and turn on the scheduling option.

    Schedule this postPick the day and time, up to 75 days ahead.
    Thursday 9 · 7:00 pm

  3. Pick the day and time

    You can schedule up to 75 days ahead. It waits for its time, and you can change it later from your profile.

    MonTueWedThuFriSatSun10 am1 pm7 pm

    Scheduled · Thu 7 pm

With Feedmakers, on Instagram and Facebook

The difference: Feedmakers makes the post and it goes out on both networks.

  1. Connect your Meta account once

    In My account, Connections, “Connect with Meta” brings your Facebook Page with its linked Instagram.

    @northbound.coffeeInstagram
    Accounts Center
    Northbound CoffeeFacebook Page

  2. Create the post or upload yours

    Write the idea in one line and get the image with its caption. If you already have the image, upload it and Feedmakers writes the caption.

    My postsNorthbound Coffee
    9:41
    northbound.coffee
    A glass of maple oat cold brew with ice and condensation sits on a cobalt blue table against a tangerine wall, crossed by long morning window shadows.

    northbound.coffee Meet your brightest cold brew of the season. Maple, oat milk, and cold brew come together in a smooth seasonal pour made for brighter fall days.

    Publish

    Northbound Coffee

    Where it goes

    Instagram@northbound.coffee
    Facebook (Page)Northbound Coffee

    When

    CancelPublish to 2 networks

  3. Schedule at the best times

    The Calendar shows the best times for your type of business. Pick the day and time, and the post goes out on both networks on its own.

    CalendarMarlowe & Thread
    Best times · Retail

    Mon

    Tue

    Wed

    Thu

    Fri

    Sat

    Sun

    13:0014:0015:0016:0017:00

Good to know

  • Schedule in batches

    Set aside one block a week to prepare everything. It's easier to keep the pace that way than deciding what to post every day.

  • Use your industry's best times

    Two public studies show which days and hours work best for each type of business. They're on the best times page.

  • Check it before it goes out

    Scheduled posts go out on their own: check the dates, prices and hours written in the image before you confirm.

Frequently asked questions

Can I schedule from my computer?

Yes, with Meta Business Suite or with Feedmakers, which works in the browser on your computer and your phone.

How many posts can I schedule for free?

On Feedmakers' free plan, up to 20 a month between published and scheduled; on Starter and Pro, no cap. From the Instagram app you don't need any tool.

Can I schedule stories?

Yes. In Feedmakers you create the story in 9:16 and schedule it like a post; on the free plan it counts toward the 20 a month.

What if I change my mind?

In Feedmakers' Calendar you drag it to another day, or cancel it and it goes back to your drafts.

Keep reading

All guides

Sources

Reviewed October 5, 2026. Instagram's and Facebook's menus change with each app version: if something looks different, look for the option by its name.

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  • 10 credits to start and 10 every month
  • Publish and schedule up to 20 posts a month
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