Instagram posts for language schools: what to post and when
A language school has plenty to post: vocabulary, common mistakes, exams and enrollment dates. Here are ideas for the week, the best times to post for education according to two public studies and the Feedmakers features that make each post.
What to post
- The word of the week, with an example
- A common mistake and how to say it right
- Enrollment dates and the levels available
- What the placement test is like
- Prep for international exams: which ones and when
- Classes for kids, teens and adults, with each group's schedule
- An expression that doesn't translate word for word
- What your students say, quoted exactly as they wrote it
When to post
For language schools we use the education data.
The time slots with the most Instagram engagement, in your local time, according to two public studies.
- MonMonday16–17 h
- TueTuesday15–18 h
- WedWednesday12–20 h
- ThuThursday15–16 h
- FriFridayNo strong slot
- SatSaturday17–18 h
- SunSundayNo strong slot
- The education study marks it and another one agrees
- The education study marks it
- Only the overall average marks it
Sources
Sprout Social: nearly 2 billion engagements from about 307,000 profiles (Nov 27, 2025 – Feb 27, 2026)
Hootsuite: over 1 million posts, with times localized across 118 countries
How to do it with Feedmakers
- PlannerNorthbound Coffee
Content Planner
AI StrategyHelp me plan 3 strategic posts for my business this week, balancing value, attraction, and sales.
Reading your brand's goals and pillars…Working out hooks and angles…Shaping proposals and formats…Tuning tone and calls to action…Ask for ideas: “Plan 3 posts for this week”, “Ideas to promote…”
Content planner
Ask the planner for ideas for the week, like the word of the week or enrollment dates, and generate the ones you pick without leaving the chat (it replies in Spanish for now).
- Post creatorSaltbox Kitchen
What do you want to say? *
Weekend brunch, from 10 to 3Generate · 1 creditBrunch worth waking up for
Unpublished
Post creator
Write the word of the week and its example in one line and get the image, with the text inside it, plus its caption.
- My postsNorthbound Coffee9:41northbound.coffee
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Publish
Northbound Coffee
Where it goes
Instagram@northbound.coffeeFacebook (Page)Northbound CoffeeWhen
CancelPublish to 2 networksPublish and schedule
Schedule it to go out on its own on Instagram and Facebook, in one of the slots on the map.
Sample views with test businesses. Real designs and copy.
Frequently asked questions
Can it put text in another language inside the image?
Yes. The text in the image goes in the language you write it in. An image model draws it and can get a letter or an accent wrong, so check it before you post.
Which languages does the caption come in?
English, Spanish or both. Not other languages.
Can I prepare a series of posts at once?
Yes. Save the ideas in Drafts, check the text of each one and generate several at once, with the cost shown before you confirm.
How much does each post cost?
1 credit per image on Fast, 3 on Standard and 6 on High, and credits are only charged when the image comes out right. The caption doesn't spend credits.
Try it with your business
10 free credits when you confirm your email and back to 10 every month, no card and no watermark. The first ones cover 3 Standard images or 10 on Fast.