Every post comes with its caption, in English, Spanish or both
The copy agent writes each piece's caption along with the design. You pick the language and the tone, give it your rules and review it before publishing.
- Free· limited
- Starter
- Pro

Caption
Meet your brightest cold brew of the season.
Maple, oat milk, and cold brew come together in a smooth seasonal pour made for brighter fall days. Try the new maple oat cold brew at Northbound Coffee while it’s available, only until November.
Stop by Northbound Coffee and taste the seasonal pour before November ends.
#MapleOatColdBrew #SpecialtyCoffee #ColdBrewCoffee+1 more
Sample view with a test business. Real designs and copy.
How it works
Pick language and rules
In Brand › Creative agent, choose Español, English or Both and write your Copy agent rules: tone, and the words to use and to avoid.
Generate your piece
Every piece comes with its caption: hook, body, call to action and hashtags. In the creator, under More options, you can ask for a tone and an audience.
Review and publish
In My posts, copy the caption, edit it or paste your own. It goes out exactly as you left it.
What's included
- Every piece comes with a hook, body, call to action and hashtags. At most 5 hashtags go out when you publish.
- Under Caption languages you pick Español, English or Both for each business. With Both, you choose which one goes out when you publish or schedule.
- You pick the tone for each piece under More options in the creator: Friendly, Aspirational, Direct / sales, Editorial, Playful or Technical, plus an audience.
- In Copy agent you write your rules for tone and wording, up to 1,200 characters, for one business or the whole account.
- In My posts you copy the caption, edit it or paste your own, and it goes out exactly as you left it.
- Copy never spends credits: a per-plan quota of agent texts limits it.
Which plan
- Free
- Limited
- Starter
- Included
- Pro
- Included
Copy never spends credits, but agent texts have a quota: 40 a month on the free plan, 175 on Starter and 425 on Pro, plus what packs add. Languages, rules and hand edits are on every plan.
Frequently asked questions
Can I ask the AI to rewrite a caption?
There's no button for that today. If a caption doesn't work for you, edit it or paste your own in My posts, and it goes out exactly as you leave it. Generate with AI only shows up when a piece ended up without a caption.
Does it write in languages other than Spanish and English?
No. It writes in Spanish, English or both, depending on what you choose for each business. With a single language, nothing gets translated.
Related features
All features- Brand and copyBrand styleUpload your posts and logo once, and every new post follows your brand's style.
- CreatePost creatorWrite what you want to say in one line and get the image, with the text inside it, plus its caption.
- CreateReview before generatingCheck and edit the piece's text and colors before you spend any credits.
Try it with your business
10 free credits when you confirm your email and back to 10 every month, no card and no watermark. The first ones cover 3 Standard images or 10 on Fast.